Mary Hunter’s Link Building Guide for Nonprofit Websites
Mary Hunter’s Link Building Guide for Nonprofit Websites is a step-by-step guide exploring multiple strategies you can use to help boost your nonprofit’s website through link building.
Link building is critical to overall SEO success. Moreover, this is a great option for those who want to promote their site in the rankings and get relevant traffic. How to implement a link-building strategy for a nonprofit site? Next, you will find several effective tips that will help you in this matter.
Tips on How to Implement Link Building for Nonprofit Websites
What do you need to know to be successful in link building? There are some significant things you have to keep in mind. Below you will find tips and tricks with which you can get good results and promote your site.
Optimize Your Website Before Implementing Link Building Strategies
If you want to succeed with all the strategies that you will use to get backlinks, then you need to make sure that your site is ready for this.
You need to pay attention to on-page optimization as well as some technical issues that affect website performance, speed, and consequently, your rankings. In this case, you need to audit your site and eliminate all possible problems that can become an obstacle to increasing your ranking in search engines and spoil the user experience. When you will eliminate all the problems you can start to work on link-building strategies.
Use Guest Posting
Guest posting is a battle-proven tactic for all types of sites when it comes to link-building strategies. How can it help your non-profit sites? It will help to get valuable backlinks.
The bottom line is that you need to prepare content for another site. This guest post will contain a link to your website. The key success factor in this business is that you get not only backlinks but also an influx of an audience that may be really interested in your non-profit activity.
This type of cooperation is beneficial for both parties since one side receives quality content and the other receives a backlink and traffic. The main success factor in this cooperation is a need to find aш+ quality website to collaborate with. Such an approach will help you to get a backlink that will bring more benefit than 5 backlinks from websites of a low quality.
Use Reliable Services
Using a professional service is not a bad idea if you want to get quality backlinks quickly. However, the success rate will directly depend on which company you will partner with. You must be sure that you will get only verified backlinks from the relevant websites. Therefore, if you are considering implementing a link-building strategy with the help of professionals, then carefully choose companies that provide these services.
Develop a Value-Driving Blog
The presence of quality content is what will help to improve ranking. Also, high-quality content is the basis for the implementation of any of the link-building strategies. Having quality content is something that plays an important role for both the audience and the search engines. Therefore, it is worth working on your content to effectively use all SEO strategies to promote your site.
What is more, this is a good way to get backlinks in the future. For instance, the other writers may use your data and bring you a backlink. So quality content comes first when it comes to organic backlink building and SEO promotion in general.
Use Infographics
Infographic is a great tool that will not only engage your audience but also bring backlinks. How does it work? Other site owners may use your infographic and mention your site as the source. High-quality infographics are in high demand today. It is also one of the effective content types for non-profit sites. Here, you can provide important information for your audience and achieve active reposts from the users.
Analyze Other Popular Non-Profit Sites
If you want to find effective sources for link-building opportunities, then looking at other sites is a great option. As a rule, popular sites have backlinks and you can use this for your cooperation. You can explore another site’s backlinks with Ahrefs. There you will get a list of backlinks and will be able to use these platforms for your collaboration. For example, for guest posting. Therefore, the analysis of another resource can become a mine of useful information and ideas for an effective link-building strategy.
Find Out Your Mentions
Some sites may mention brands or platforms without adding a link. This is a very common situation, but it’s also an excellent opportunity for link-building. With the help of online tools, you need to analyze all mentions of your companies without a link to the site. Next, you need to contact the site owner and ask to add a link to your site. Usually, site owners do not ignore such requests.
It is also recommended to set up an alert when your company is mentioned. This will allow you to quickly respond to mentions without a link to your site and immediately contact the webmaster to place a link. This will help you not to miss an opportunity to get a backlink.
Use Third Party Platforms
You can also get backlinks through the use of third-party platforms. For example, you can register on Quora and answer questions from users, putting a link to your site into your response. Of course, you should do it within the scope of your site. For example, you can answer and indicate that your blog has more information on this issue. This is a good tactic for those who also want to get traffic to their site.
You can also use HARO, which allows you to collaborate with journalists. On this platform, journalists and media representatives are looking for ideas and news. You can customize your profile and receive offers for cooperation within your area. This is a great option for those who want to place a press release.
Wrapping Up
So, now you have tips on how to create an effective link-building strategy. Use the above tips and promote your nonprofit website in the ranking.
Mary Hunter’s Link Building Guide for Nonprofit Websites was first posted at NANOE
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